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Article Marketing Strategy Can Turn Your Site Into an Authority Site

Authority sites are trusted by both visitors and search engines. Three of the factors that boost a site’s authority are relevant content, quality content, and updated content. A strong article marketing strategy can provide all three. Relevance of content A ragtag collection of bits and snippets of information on all sorts of topics won’t turn Continue Reading

Marketing Strategies for Fine Foods

How to Market Fine Foods Fine foods run the gourmet gamut from asparagus in aspic to zinfandel zabaglione. Getting the food from your shelves to the customer’s kitchens depends on effective marketing strategies. Whether you run a fine foods shop or make just one special product, potential buyers need to know about you and your Continue Reading

The Lesser Known Benefits of Business Planning

By Brian Hill Your Business Plan is a roadmap that guides your company to growth and profitability — the two major objectives of any business. But the planning process itself yields other benefits that small business owners are not always aware of. These benefits are a powerful incentive for all businesses to embrace planning as Continue Reading